10:55 - 11:35

Case-study: building influence vs. Sell, sell, sell – content that communities genuinely care about

  • What to do when the biggest drivers of business for you, are not owned by you?
  • When individuals can make or break brands? Breaking down how influence works across a community?
  • How to expand the business content strategy to incorporate influence marketing – selling the influence angle internally?
  • How to choose the right influencer networks for your brand?

Georgia Mcgillivray, CEO & Founder – The Social Club

Quick Info

  • November 14, 2018
  • 10:55 - 11:35